We promote innovative renewable and reusable products and tech.
Humans are the only species on planet Earth that creates waste: "anything unused, unproductive, or not properly utilized."
We create products that are convenient for our lifestyles, but take decades or even centuries to break down. Ninety-one percent of plastics are not even recycled.
With the rise in human populations worldwide has come astonishing and unprecedented impact on the planet and global ecosystems.
Our footprint is entirely unsustainable.
We believe that environmental conservation laws are only a part of the solution. If we are to continue to live and thrive on this planet, we need to invent, create and widely use tech that actually makes human life sustainable.